The Shore Fresh Seafoods Story

Passion, Family, And Genuine Care For Our Community Is What We Are All About.

It all started when Emma Melody realised her passion for retail and fresh food at a young age. To have her own shop was one of her wildest childhood dreams. Her love of seafood was further developed while spending some time working on a trawler between 2008 – 2012. This was the combination of interests that opened the doors to a wonderful business opportunity for the family.

In October 2014, that dream finally came true when Emma purchased her first mobile seafood truck. A second one came in 2020 and in July 2021, Emma proudly opened her shop on Nebo Road.

Shore Fresh Seafoods is now one of the most well-presented seafood shops in the area and it is proudly 100% family-owned and operated.

With over 20 years of experience in retail, Emma brought her skills and mastery in making the operations of her business successful. Her cousin Kelli is a most trusted ally and has been helping her as a shop assistant and resident cook. You’ll often find Kelli sharing delicious recipe ideas with our customers to make sure they get the most value out of our instore products. Kelli’s husband, Chris, also works hard to make the business flourish. He is a great Assistant Manager and roadside assistant to Emma. Emma’s daughter, the adorable Annalise, is also a great help at 5 years old.

The family has always been the main inspiration to provide quality, variety, and excellent customer service to all our customers. Shore Fresh Seafoods are dedicated to supporting our local fishermen wherever possible.

Seniors Discount

10% off all fish every monday

Snap Fitness members

10% discount on all fish and prawns

Kind words from our great customers